Magnify — An understated visual identity for a post-sales orchestration platform.
The Magnify brand strikes a contemporary tone within a muted palette, appealing to its key users within the SaaS industry.
Its use of colour and typography balances the sensibilities of established software companies with those of innovative and contemporary startups.
The visual language is sparse but striking, and uses geometric minimalism to convey a sense of categorisation and constructive efficiency. The logo has a transformational quality, alluding to the autonomous and adaptive processes that Magnify's product offers.
Its use of colour and typography balances the sensibilities of established software companies with those of innovative and contemporary startups.
The visual language is sparse but striking, and uses geometric minimalism to convey a sense of categorisation and constructive efficiency. The logo has a transformational quality, alluding to the autonomous and adaptive processes that Magnify's product offers.
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